NYPA is a New York-based company that tells the story of the city’s public art scene. The company, that was established by Udi Urman, hosts public art tours in NYC and gives public lectures to both private groups and companies about the biggest museum in the world – which is, in fact, the streets of the city.

The branding for NYPA included everything from the logo and website design to a special Public Art Box and a unique virtual presentation.